乔尼·艾夫的下一个产品受iPhone“意外后果”驱动。
Jony Ive's next product is driven by the 'unintended consequences' of the iPhone

原始链接: https://www.theverge.com/news/664131/jony-ive-unintended-consequences-iphone-new-product

苹果前设计总监乔纳森·艾维正在努力应对iPhone带来的“意外后果”,这款产品深深地受到了他的影响。他表达了对智能手机对用户潜在负面影响的担忧,并为此感到责任重大。这种担忧正驱动着他目前的工作,一个与OpenAI合作开发的新设备。虽然细节仍然很少,但艾维强调了“承担”技术创新负面影响的重要性,即使是无意的。他将当前围绕人工智能安全的讨论与社交媒体早期发展中缺乏类似讨论的情况进行了对比。这款设备据报道由艾维的公司LoveFrom设计,并有前iPhone设计师参与,旨在利用人工智能为用户提供超越传统软件的功能。

Hacker News 上的一篇讨论围绕着 Jony Ive 的一款新产品展开,这款产品旨在解决 iPhone 的“意外后果”。最初的评论批评了 Ive 此前在 Apple 的工作,指出了其产品难以修理、计划报废以及以美观为导向造成的负面环境影响等问题。 然而,一些用户认为 Apple 产品(除了数据线)经久耐用,尤其 MacBook 的铣削铝制机身更是如此。另一些人指出,Apple 的软件支持和产品转售价值都优于竞争对手。 讨论还涉及到 Apple 在获得关键技术方面(例如 iPod 的迷你硬盘和 iPhone 及 AirPods 的先进台积电制程)的战略优势。一位评论者认为 Ive 的新项目可能类似于 Rabbit r1 或 Humane AI Pin,更注重设计而非实用性。总的来说,反应褒贬不一,一些人质疑 Ive 的相关性和以设计为中心的“华而不实”的可能性。

原文

Former Apple designer Jony Ive says the work on his next product is driven by owning the “unintended consequences” associated with the iPhone. During an interview with Stripe, Ive said there’s “not anything that I can be more preoccupied or bothered by” than the potentially adverse effects smartphones have on their users.

“I think when you’re innovating, of course, there will be unintended consequences,” Ive said. “You hope that the majority will be pleasant surprises. Certain products that I’ve been very, very involved with, I think there were some unintended consequences that were far from pleasant.”

Ive spent more than two decades at Apple, where he led the design of many products, including the iPhone, iPad, Mac, Apple Watch, and iPod. He left the company in 2019 to co-found the design firm LoveFrom. Ive confirmed last year that he’s working on a new device with OpenAI, which he seemed to allude to during this interview.

“I think even if you’re innocent in your intention, I think if you’re involved in something that has poor consequences, you need to own it,” Ive said. “That ownership, personally, has driven a lot of what I’ve been working on that I can’t talk about the moment, but look forward to being able to talk about at some point in the future.”

When talking about AI, Ive mentioned that he finds it encouraging that “it’s very rare for there to be a discussion about AI, and there not to be the appropriate concerns about safety.” He adds that he was “extremely concerned about social media, and there was no discussion whatsoever.”

Details about what Ive is working on with OpenAI are still slim, but The New York Times reported that LoveFrom is leading the device’s design with Tang Tan and Evans Hankey, who helped design the iPhone. Ive and OpenAI CEO Sam Altman have reportedly discussed how AI has allowed them to create a new device “because the technology could do more for users than traditional software.”

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