优步即刻停止在尼日利亚和乌干达的业务。
Uber shuts operations in Nigeria and Uganda with immediate effect

原始链接: https://www.bbc.com/news/articles/c86xpv8l9y9o

优步(Uber)宣布立即停止在尼日利亚和乌干达的业务,理由是经过了全面的业务评估。此次撤出是在这两个市场面临多年运营挑战之后做出的决定,其中包括来自竞争对手平台的激烈竞争,以及司机对于低车费和高佣金的重大不满。燃油成本上升和经济不稳定性(特别是在尼日利亚取消燃油补贴后)进一步加剧了这些困难。 优步表示,这一决定仅限于这两个国家,并不代表其将在整个非洲大陆撤出。该公司重申了对埃及、加纳、肯尼亚和南非等其余非洲市场的承诺,并报告称这些地区业务持续增长。在准备撤出的同时,优步承诺将支持受影响的员工和司机,帮助中心将持续运营至9月23日,以解决遗留问题。此举与优步更广泛的全球重组计划相吻合,该计划包括裁减其全球员工总数的10%。

Uber 已经退出了尼日利亚和乌干达市场,这一决定在 Hacker News 上引发了广泛讨论。 许多用户指出,此次退出显得非常突然;有人猜测这是一种迅速的应对举措,类似于该公司过去为了规避监管干预而使用的“终止开关”。讨论还强调了 Uber 在发展中地区所面临的竞争挑战。与在许多占据主导地位的西方市场不同,Uber 在非洲面临着来自 Bolt 以及各种当地初创企业的激烈竞争,这些竞争对手提供了价格更低廉且定价机制更灵活的服务。 评论者们对网约车应用的价值主张进行了辩论,权衡了 Uber 较高的成本和标准化的界面与竞争对手本地化知识和低价优势之间的利弊。尽管一些用户批评 Uber 未能适应当地的经济现实,但另一些人则认为,该公司对便利性和安全性的关注依然是一个关键卖点。归根结底,此次退出似乎是一次战略性撤退,旨在离开那些在价格、监管条款及本地市场渗透率方面难以竞争的市场。
相关文章

原文

Uber shuts operations in Nigeria and Uganda with immediate effect

Getty Images An Uber driver looking at his phone as he waits for his customerGetty Images
On the African continent, Uber now only operates in Egypt, Ghana, Kenya and South Africa

Uber has announced it is closing its operations in Nigeria - Africa's most populous country - and the East African nation of Uganda with immediate effect

The global ride-hailing giant said it had come to the "difficult decision" after a thorough review of its business. It began operating in Nigeria in 2014 and in Uganda two years later.

Uber taxi drivers in Nigeria have long complained that prices on the app are too low, given the rising cost of fuel, and that commission charges are too high. The company has also faced pressure from rival platforms.

The announcement came as Uber's chief executive, Dara Khosrowshahi, said the company was cutting its global workforce by 10%.

Over the last year, Uber has also pulled out of Ivory Coast and Tanzania. The latest announcement means Egypt, Ghana, Kenya and South Africa are the only African countries in which the firm now operates.

"This decision is limited strictly to these two markets and does not impact our operations across the rest of the continent," Uber's statement to the BBC said.

"We remain committed to sub-Saharan Africa, where we continue to see strong growth and opportunity."

Over its 12 years operating in Nigeria, Uber had expanded its services. In the commercial hub of Lagos, it launched a boat service in 2019 in an effort to help commuters bypass the city's notorious congestion.

Lagos, one of Africa's largest and busiest cities, is infamous for its long traffic jams that cause gridlock and hamper business activity.

Other ride-hailing taxi apps have launched in the West African nation over the last decade, including international competitors such as Bolt and inDrive, as well as a number of local operators.

But the Nigerian market has become increasingly challenging for them all, with drivers staging protests and industrial action in recent years over rising operating costs, low fares and working conditions.

The removal of Nigeria's fuel subsidy after President Bola Tinubu's election in 2023 saw the cost of living rise. The subsidy had kept down the price of petroleum products low for decades.

This year, motorists have been hit again by the rise in petrol prices following the US's war with Iran.

Uganda's Daily Monitor newspaper said Uber's departure would mean a major change for commuters in the capital, Kampala. But it said the void was likely to be filled by other taxi apps such as Faras, Bolt and SafeBoda.

Uber pledged to support employees and drivers affected by the decision and said its help centre would remain open for those in Nigeria and Uganda until 23 September to deal with outstanding issues.

You may also be interested in:

To the right of the banner a woman with sunglasses on her head and wearing a denim jacket and yellow T-shirt looks down at her mobile phone. A graphic for BBC News Africa in black and red is on the left of the image which has a pale golden brown background.

Go to BBCAfrica.com for more news from the African continent.

Follow us on Twitter @BBCAfrica, on Facebook at BBC Africa or on Instagram at bbcafrica

联系我们 contact @ memedata.com